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Implementation Guide for RME

To power your Video and Image Marketplace

The Smart Trip tool can be used to allow anyone downloading videos and images to also grab the code for a corresponding smart trip tool.

In each case, it will dynamically take the address from the video or image and find the available hotels nearby, plus find driving time and directions and optionally rent a car or buy an airline ticket.

To be installed on your corporate website as a VISIT US page

The HDQ widget can be installed on the RME corporate site on the VISIT US page.  This will allow anyone that is traveling to your offices, whether driving or flying to get driving directions and book a hotel nearby.  It also allows you an easy way to show the smart trip tool to your prospects and clients.

Venue address lookup

If there is not a complete address for any venue, the user can click on the pencil on the address field and type in the name of the venue where they are visiting, or they can begin typing any address.

Social Sharing

Once the widget has been installed, it can be shared over social media or via email.

Smart Driving

The driving directions now have the ability to set the number of hours per day that the traveler is willing to drive, in order to calculate the true number of days.

Smart Car Rental

Added in the intelligence for picking up a rental car, as the airport changes based on whether you are driving or flying to your destination.

The Venue Widget

The Venue widget is one of our Smart Trip tools.  It allows you to embed trip planning into any video or image on your system or on your site or blog where an address is present.  A venue can be a physical place, like a company or a museum, or it can be a location like a park or a beach.  As long as we can pinpoint a latitude/longitude, we can “trip enable” the video or image.

Click the HDQ widget above to see the widget for your corporate website for people traveling to see your HDQ staff.

The same widget is used in its DYNAMIC form for the Rich Media Marketplace.  We show the widget for the Louvre as a sample.

The next section includes your snippet.  Then you will find the instructions for our Dynamic tool, which shows you how to substitute your data for our variables in real time, so that you only have to install the widget snippet once.  Once it is installed, if you wish to make changes, you can edit the base elements of the widget in the Portal and you do not have to reinstall the snippet. See the defaults in the last section.

Your code snippet (paste in as Text or in a Raw HTML container) for HDQ

<script type="text/javascript" data-id="tp-widget" data-token="eDaff83v8GkQz5OY5UGQG1WxYVd6doyQ03UNh9dI0Uv455m6VZ63xPIOmKD0I58f" src="https://widget.tripproximity.com/js/widget.min.js" async onload="tripWidget()"></script><div class="tp-widget" id="tp-widget"></div>

Your code snippet for your Dynamic Widget

<script type=”text/javascript” data-id=”tp-widget” data-token=”YY747zJd54z4Vz7nMa3oONlWlNT26X62u08Ilop8O1dOe7ZxFyNjVo7PKzYZdl7V” src=”https://widget.tripproximity.com/js/widget.min.js”></script><div class=”tp-widget” id=”tp-widget”></div>

Dynamic Tool - Customizing with variables from your system

Add to the widget snippet the dynamic variable elements that you wish to pass at display time, preceded by the following two lines (your snippet). Follow the variables with the closing code segment.

We’ve included the recommended variables for RME (shown encased in %VARIABLENAME% signs, which you will strip out in your actual entry):

<script type=”text/javascript”>
tripWidget({
daysFromToday: ‘7’,
numberOfDays: ‘1’,
headerText: ‘Plan your trip to ‘,
appendPOI: ‘Y’,
poiName: ‘%CONTACTNAME%’,
address: ‘%STREET%, %CITY%,%STATE%,%POSTCODE%’,
mapTab: ‘1’,
trackingCode: ‘%CUSTOMERTRACKINGINFO%’,
imageUrl: ‘%IMAGEURL%’,
imageLink: ‘%IMAGELINK%’,
})
</script>
The conditional MapTab flag is new.
1.  If there is no address in the IMAGE or VIDEO record, set to 0.  The system will display the hotel page which will allow them to look up the venue name or start typing an address and it will complete.
2.  If you have a full address or just city/state, set to 1,  it will default to the map.  If there is no %STREET%, the hotel widget will default to the text in the portal for address, which is instructional on looking up the exact address.
Once you have the code installed, contact us with the test link and we will help to test on multiple platforms and on multiple browsers.

Your Variable Settings can be modified in your TripProximity Portal

  • The tool type is set to VENUE
  • The header text is set to “Plan my trip to “
  • Pass the Company or Venue Name as a variable
  • The POI name will be appended to the header text
  • We have stored a default image that you can override at display time
  • Pass the Tracking number at display time from your customer information
  • Pass the location information in the address field at display time
  • We default to the US and USD for currency
  • The booking brand will default to the hotels nearby
  • The color scheme is a neutral palette to work most broadly with the end user of the widget
  • The widget is set to display the HOTEL tab in front.  If you would like a MAP widget as the default, there is a 10 booking per month minimum before we begin to share the booking royalty
  • We have enabled the Air and Driving tabs
  • The user can enter the departure and arrival airports at transaction time
  • The travel dates will default to 7 days from the day that the widget is displayed
  • The default trip length is 1 night
  • These can both be overriden by the traveler

What brands can I choose from for the booking system that the traveler sees?

Depending on how you implement the widget, you may have a different need for targeted messaging in the booking system.  For example, for a calendaring implementation, you may want to use TheHotelsNearby Companies.  Or for a contact management system, just TheHotelsNearby.  Or if you are designating all of the upside from using the widget to your favorite charity, you can use TravelingToGive.   The next selection shows you all of the possibilities.

The Brand Options

The default refid is 5135 and the default brand is The Hotels Nearby.
To change the brand to one of our niche brands, you must use the combination of the refid and reflickid2 below.
These can be overridden at transaction time by using the refid and refclickid2 variables
refid= Brand refclickid2=
5135 The Hotels Nearby
6832 The Hotels Nearby Amusement Parks hotelbyattractions
6832 The Hotels Nearby Assisted Living hotelsbyamusementparks
6832 The Hotels Nearby Attractions hotelsbyassistedliving.com
6832 The Hotels Nearby Bloggers hotelsbybloggers
6832 The Hotels Nearby Companies hotelsbycompanies
6832 The Hotels Nearby Convention Centers hotelsbyconventioncenters
6832 The Hotels Nearby Cruise Ports hotelsbycruiseports
6832 The Hotels Nearby Doctors hotelsbydoctors
6832 The Hotels Nearby Embassies hotelsbyembassies
6856 The Hotels Nearby Events hotelsbyevents
6832 The Hotels Nearby Festivals hotelsbyfestivals
6832 The Hotels Nearby Funeral Homes hotelsbyfuneralhomes
6988 The Hotels Nearby Golf Courses hotelsbygolfcourses
6832 The Hotels Nearby Hospice hotelsbyhospice
6855 The Hotels Nearby Hospitals hotelsbyhospitals
6832 The Hotels Nearby Military Bases hotelsbymilitarybases
6832 The Hotels Nearby Museums hotelsbymuseums
6832 The Hotels Nearby Nursing Homes hotelsbynursinghomes
6832 The Hotels Nearby Places hotelsbyplaces
6832 The Hotels Nearby Prisons hotelsbyprisons
6832 The Hotels Nearby Racetracks hotelsbyracetracks
6832 The Hotels Nearby Spas hotelsbyspas
6832 The Hotels Nearby Theatres hotelsbytheatres
6832 The Hotels Nearby Trainstations hotelsbytrainstations
6857 The Hotels Nearby Universities hotelsbyuniversities
6832 The Hotels Nearby Wineries hotelsbywineries
6832 The Hotels Nearby Zoos hotelsbyzoos
7028 TravelingtoGIVE

Private Label Branding

Can we use our own brand?  Absolutely!

For a one time fee of $1500 you can provide your own header artwork to us for the booking back end.

External System Interaction

The TripProximity widget interacts with the following systems:

  • Google Places for lookup of the venues and addresses in the address field
  • Google Maps for lookup of the latitude/longitude of any address

Once the input from the widget is received, we pass a search string to our booking system.  It contains:

  • Brand to be displayed in the booking system
  • Travel parameters
  • Tracking information to provide reporting back to you for each client

CSS

The widget has its own style sheet that governs the display of the widget within a container.

 

Rules for Display

The widget can be populated with event and venue information, as well as contact information.  Ideally, the widget needs the full address to do a lookup of the hotels nearby.

If you only have a city/state, we recommend that you use the conditional map field to display the map with city/state, but to prompt the user to use the Google Places functionality to look up the name of the organization, venue or street address of the place that they are going.

The date fields for events can be coupled with a business rule.  For instance if you have an event that begins before noon, you may want to set the date of arrival to 1 day before the event begins.  If the event ends after 3pm, you may want to set the date of departure to 1 day after the event.

Just a reminder, even if there is no address or a partial address (city/state), our new widget with the Google Places lookup can find the precise address of the venue or company that they are visiting (even a Starbucks or TopGolf! or finding a hotel near someone’s house that works from home).

Dynamic versus Static Widgets

The static widget contains the following:

async onload=”tripWidget()”

The dynamic widget does not load asynchronously.  If you turn on the dynamic flag in the portal in the widget editor, it removes that line from the code snippet that is generated.  If you try to install a dynamic widget directly into an HTML container on WordPress, it will NOT render.

Press Release Draft

Our CMO George Lynch will work with Kelly to do a press release about TripProximity and the Rich Media Marketplace.

Recommended Help Text

We have updated the documentation for your existing users.

Here are the links to the editable documents:

https://www.dropbox.com/s/61qdwqztus1kuu4/Quick%20Start%20Instructions%20Mar2018.docx?dl=0

https://www.dropbox.com/s/wuv2fqjh4zxw5pn/GettingStarted_V4.pptx?dl=0

 

For any other details regarding widget customization, please access the Support Center.